Category: Marketing

The world needs you. Philosophy and inspiration by motivational speaker Jacques de Villiers

The World Needs You

There are two types of people that drive the world: ᴄʀᴇᴀᴛᴏʀꜱ ᴀɴᴅ ᴘʀᴏᴍᴏᴛᴇʀꜱ. These people are the star actors, and the rest are the supporting

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All marketers are liars Seth Godin

Is your marketing weaponised?

I was rereading Seth Godin’s All Marketers Are Liars the other day. The premise is that we believe whatever we want to believe, and that it’s exactly this

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write for Jackson Pollock

Write for Jackson Pollock

Someone once told the composer Morton Feldman that he should write for the “man in the street”. Feldman went over to the window, and who did he

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